ENTERPRISE ANDROID FOR RETAIL
The Customer-Centric Path to Omnichannel Success
Zebra is using their technology innovation and retail expertise to help retailers across the world build a consistent customer experience – whether your customer shops in-store, online, or via mobile. The connected shopper wants to deal with one store and have one experience. That means retailers should focus on providing consistent messaging, customer service, pricing and availability across every customer touch point.
Android makes the largest range of enterprise devices, from Zebra, as intuitive to use as consumer devices, but your staff gain dedicated Mobility DNA tools, such as Workforce Connect, which helps them communicate more efficiently and manage stock more effectively. Plus they can use the same device to provide price check and complete on-the-spot transactions, without leaving the customers’ side.
All of this, and enhanced security through Zebra’s unique Mobility Extensions (Mx), give you the ability to focus on what’s important.
THE CHALLENGE
Today’s Shoppers want more. They demand more.
Today’s retail arena is a very different one from that of just a year or two ago. Shoppers want more. They demand more.
They research and justify almost every purchase online. They want what they want and they want it quickly. They expect their choices to be there on tap, in stock, on time, every time. There is no such thing as a “store” any more, just the customer journey. Whatever the customer chooses to make it. Understanding the customer journey has now become critical for the future of all retail businesses. The more the buying experience engages the customer, the more the customer engages in buying.
That experience is enhanced by using one common, consistent purchasing interface, and the tools to create personalized experiences and brand loyalty to deliver a seamless customer experience. And in today’s omnichannel retail world, that requires technology. Powerful, reliable technology. Technology that delivers critical information to the right person in real time. Because real-time information is the key component of today's data-centric world. And with hardware, talking to software, talking to the cloud, Zebra's intelligent, enterprise-level solutions give you instant connectivity and unrivalled visibility to unlock a deeper understanding of customer habits and cement long-standing loyalty.
THE SOLUTION:
Distribution centre. Back of store. Store floor. Customer. Connect them all. Profitably. With Zebra for Android
Zebra for Android bridges the many gaps between retail’s multiple engagement channels, its operational departments, staff members, and ultimately between retailer and customer. Deploying Zebra for Android gives you the visibility you need to optimise operations, enabling you to offer the unified customer experience that is now so vital.
Zebra’s retail solutions connect every aspect of an enterprise – they connect retailers to customers. With this kind of visibility, businesses can develop consistent messaging, pricing and service across in-store, online and mobile touch points. For a seamless, enjoyable and customer-centric experience every time.
Retail visibility and intelligence
From front of store to back of store to distribution centre, Zebra for Android’s traceability solutions optimise operational and supply-chain efficiencies. This gives retailers the visibility to see what’s in stock – or, in need of being re-stocked. That’s not just inventory control, it is also the way to control variables to ensure a great customer experience.
- Instant accurate communication across the operation
- Seamless staff interaction and collaboration
- Total control over stock handling, management, and replenishment
- Simplified store navigation, checkout and wait times
- Maximised customer engagement and retention opportunities
- Effortless order fulfilment and collection processes
- Seamless promotional and merchandising roll-outs
- Avoid distribution bottlenecks even during the busiest periods and seasonal peaks